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Nikon D70s

Based on the award-winning image quality, high performance and user-friendliness of the Nikon D70, the D70s offers several refinements that will further enhance your digital SLR experience. For starters the D70s features a 6.1 effective megapixel Nikon DX format CCD that yields 3,008 x 2,000-pixel images that are suitable for making large prints, or for creative cropping to bring out detail. With a power-up time of a mere 0.2 seconds, this SLR is basically ready to shoot when you are. Pictures are processed and recorded extremely quickly, and preview images appear on the LCD monitor almost instantly.

Nikon AW120

To capture thrilling first-person views of your epic moments, to really share the rush with your friends and family, you need a camera that’s rugged, sure—but you also need a camera that takes outstanding photos and videos. The waterproof, freezeproof and shockproof COOLPIX AW120 delivers the image quality your big moments deserve. Strap it to your chest with the optional Chest Harness and record mind-blowing Full HD 1080p videos with stereo sound, smooth slow motion sequences and high-res photos, even in challenging conditions. When things get bumpy, Nikon’s new Hybrid VR system helps keep your shots sharp and steady. The camera’s superb wide-angle (24mm equivalent) f/2.8 NIKKOR glass lens gets more in the frame and captures bright, sharp images that will have you reliving the action on your “off” days. You don’t even have to wait to share the rush—with built-in Wi-Fi, your COOLPIX AW120 shots can instantly appear on a compatible smartphone or tablet for easy sharing. Your friends will be jealous they weren’t there!

Nikon D200

The powerful, feature-packed D200 digital SLR camera delivers a high-precision, high-performance package and creates a new class of camera between entry-level and professional digital SLRs.

Nikon P530

Zoom way in with the extraordinary power of 42x optical zoom and capture sharp close-up photos and Full HD 1080p videos, then get insanely close with 84x Dynamic Fine Zoom—enough reach to see small details on subjects far in the distance. Add the optional WU-1a Wireless Mobile Adapter and use a compatible smartphone or tablet to share your shots and even take pictures with the P530. The camera’s stylish, comfortable design with a grip, electronic viewfinder and high-resolution LCD make it easy to frame and record, while optical Vibration Reduction helps keep shots sharp when your hands are a bit unsteady. And for those who want total creative freedom, manual modes can be quickly accessed from the mode dial.

Nikon P310

Imagine the beautiful imagery you can capture with a camera that provides incredible performance in low-light scenarios. Meet the COOLPIX P310: the serious photographer’s pocket companion when mobility is necessary and light is fleeting. The P310 will astound you with its incredible quality and versatility.

Nikon D60

The Nikon family of cameras covers every type of picture taker from seasoned professionals to travelers on vacation. The D60 is the latest example of Nikon innovation, transforming complex technology into a fun, powerful and easy-to-use camera. Nikon delivers the cutting-edge technologies you would expect from a digital SLR fast response, creative versatility, and breathtaking image quality while eliminating complications and frustrations so that taking pictures is enjoyable and stress-free. With 10.2 megapixels, the D60’s image sensor delivers high-resolution pictures with rich, faithful color and detail that are ready for stunning enlargements. It also gives you the freedom to crop pictures exactly as you want them. And with Nikon’s 3D Color Matrix Metering II, you can expect beautifully exposed pictures under almost any lighting condition, with Nikon’s original digital image processing concept, EXPEED, comprehensively optimizing your pictures, shot after shot.

Nikon AW110

The rush lasts a moment. The memory lasts a lifetime. If you spend more time hanging from belay lines than waiting in club lines, if a snowy forecast makes you grin ear to ear, if you measure your weekends by bumps and bruises, meet your next favorite piece of gear: the waterproof, freezeproof and shockproof COOLPIX AW110. Built as rugged as you, the COOLPIX AW110 captures your extreme moments as mind-blowing photos, Full HD 1080p videos and ultra-smooth slow motion sequences. With built-in Wi-Fi® for instant sharing, a full-featured GPS with mapping, Points of Interest and Electronic Compass plus all the imaging power of a Nikon, you can finally bring home the rush of going big.